Sorry ex-Sun editor Kelvin MacKenzie, you’re speaking rubbish again

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So Kelvin, as you say in today’s Independent, you’d shut all the journalism colleges down eh?

He proclaims “there’s nothing you can learn in three years studying media at university that you can’t learn in just one month on a local paper.”

That, for a start, is completely wrong.

If you’re to become a complete journalist and learn the real necessary skills needed, you need some kind of training.

Learning the skills

 How else will you learn about subbing, design, layout, interviewing, headline writing, use of pictures and how to structure a story to make it interesting, all at the same time?

If you took “the old-school route” as he puts it, you would be thrust into the job without having a clue how to juggle these requirements.

Yes, you would learn some basic stuff, but not very well or in any great depth.

No time to fail

On papers you don’t have time to fail, because of the pressure on you and the hundreds of people waiting to take your job.

You need time to make mistakes and learn from them, and learn about how a newsroom works before being thrown into one.

Best in the business

 There’s a reason I’m studying journalism at UCLan. And that’s so I can learn from some of the best former, or practicing, journalists out there.

The skills I now have can be applied to a vast plethora of jobs, not least PR, advertising, marketing, copywriting…the list goes on, and it’s a long one.

MacKenzie is living in a dream world if he thinks it’s that easy to “go straight from school and join the local press.”

Read more of Wordsmith:

Rupert Murdoch’s media monopoly

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Clarkson’s affair ‘exposed’ and NI bomb Libya link

‘Hypocritical’ Clegg hammered as Sun leads witch hunt

Sun and Mirror get Rooney fever over his ‘Coke’ problems

Friday’s newspapers: Independent’s Ivory Coast story breaks conventions and cash-strapped Cameron’s fly on Ryanair

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Whatever you say about The Independent, I don’t think anyone can deny that it often has great front-pages.

Today’s for example is striking, with a helicopter flying over the city of Abidjan in the Ivory Coast, seemingly being fired at.

It doesn’t really follow the conventions.

 There are no celebs, no fancy graphics or over the top headlines. But for some reason it just works.

Brilliant

It’s brilliant front-page almost makes up for the fact the rest of the paper is full of black and white pictures, which still strikes me as strange.

There’s also an incredible story on page 11 of the paper, about a Swedish couple who went on a “catastrophic honeymoon tour”.

Understatement

Incredibly, their trip saw them go to Australia, South-east Asia and Japan. Erika Svanstrom says it “turned out to be a bit more than we bargained for.”

 That’s quite an understatement!

The Daily Telegraph has a great front-page story, about the government looking for a “Twitter tsar.”

‘Tough’ job

That’s right, someone is going to be paid £142,000 a year to send out “text messages” make initiatives “easy to understand”.

 Well, it’s a tough job…but someone’s got to do it.

The Telegraph, along with the Daily Mail, also has a fantastic picture of the Cameron’s in an airport departure lounge.

 But this isn’t first class, as you’d expect. This was with Ryanair.

 And as such, both David and wife Samantha look suitably fed up. Clearly the recession really has affected everyone.

Paying for Osborne’s petrol

The Daily Mirror has gone with a typical tory-bashing story for their splash, as apparently George Osborne “charges YOU for HIS petrol”, as they’ve put it.

Now, as much as it is bare faced cheek for him to claim petrol expenses, did we really expect anything different?

 At least it’s not a bloody duck pond! And let’s face it, if we were in a position to claim as much as this bunch of ‘politicians’ do, we probably would.

Read more of Wordsmith:

Rupert Murdoch’s media monopoly

Japan earthquake shows importance of rolling news

Clarkson’s affair ‘exposed’ and NI bomb Libya link

‘Hypocritical’ Clegg hammered as Sun leads witch hunt

Sun and Mirror get Rooney fever over his ‘Coke’ problems